Accelerate your brand’s growth with TikTok.
Growth Heist harnesses the power of TikTok marketing to create high-impact campaigns driven by data, so that your brand gets the recognition it deserves.
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Why do you need TikTok in your marketing mix?
Diversify your channel mix with TikTok ads.
With iOS 14.5, brands are having trouble scaling Facebook/Instagram and are looking for alternatives, and TikTok is a great way to diversify budget and scale your paid efforts. At the moment, very few brands have tested TikTok Ads, which gives us the ability to leverage the platform as an affordable and scalable addition to any performance marketing efforts. Similar to running Facebook/Instagram ads 5 – 6 years ago, Tiktok is poised to be the next big ad platform, and we’re seeing our clients double down on the channel through profitable, sustainable growth.
We believe ad creative is critical for success on TikTok.
When it comes to developing ad creative for TikTok, it’s all about testing, testing, and testing again. Then testing some more. At Growth Heist, we’re ruthless about throwing out creative that’s not converting and making more of what is. So instead of relying on slow-moving and expensive creative agencies, we create UGC-forward, high-impact video assets designed for each stage of the customer journey on TikTok.
"The best way to compete with online ads is to blend into the feed. This is why UGC works so well."
Your TikTok Ads Should Drive Real Results.
Understanding your objectives, aligning with your vision and thoroughly understanding your positioning is crucial to create campaigns that succeed.
Study the competition and find out what works for the target audience.
Nothing breeds trust like content that comes from the users. More on UGC here.
Reach out to a wider audience and capture their attention.
Replicate what works. Scrap what doesn’t.
There's always room to grow. We keep pushing ahead.
The UGC Process
Start the process by identifying what sets your company apart from the competition. Develop customer personas to clearly understand your target audience.
Research the type of UGC videos that other brands use successfully.
Plan your strategy and make sure that every creative serves a distinct purpose for a specific audience
Select and work with creators who best fit your strategy and communication. Look for authentic models whose videos will build trust among your target audience.
FAQs
TikTok is the world’s fastest growing social media platform. Topping the charts for downloads nearly every quarter since 2020, it is by far the most promising platform to make an investment on. Its demographic includes individuals leaning more towards e-commerce and add to that its low-cost of advertising compared to platforms like Facebook and Instagram and you have the best social media platform to advertise your product / service.
There are many benefits to partnering with a TikTok marketing agency. For one, you can say goodbye to guesswork as TikTok marketing agencies can help you create content that works for your audience. Our experience working with multiple brands has shown us the best ways to use your budget wisely and efficiently to get maximum results.
In-feed advertisements, hashtags, branded content, topview ads, filters and effects are all some of the ways by which you can advertise your brand using TikTok. Having said that, the best way to advertise on TikTok is to use popular influencers who already have a following to create content revolving around your product or service. All of this is done by Growth Heist.